Blog: Legal Requirements
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The 2-step "Reasonable Communicativeness" test
Earlier this year, the U.S. Court of Appeals for the Seventh Circuit held that in order for a legal agreement to be binding under Illinois law, a user of a website must be provided with reasonable notice that by using that website, and that clicking on a specific button, an...
10 Unsubscribe Best Practices
If you own an email list and send emails to your customers, you probably send out commercial messages and need to comply with CAN-SPAM. Amongst the handful of requirements of the CAN-SPAM law is the opt-out - or unsubscribe - requirement. CAN-SPAM is an American law that aims to limit spam emails...
Federal Trade Commission (FTC) Disclosures
The Federal Trade Commission (FTC) is a government organization that works to regulate the marketplace and ensure that consumers are safe from fraudulent or deceptive business practices. The FTC requires companies that use certain business practices to maintain specific disclosures on their websites, blogs, social media posts, videos, and apps. These...
Perfect "About Us" Page
Having a good "About Us" page can have a number of pretty amazing benefits for your business, including: Making your company seem more trustworthy Giving you a human element and heartfelt relatability that consumers seek Providing a platform to tell your story Differentiating you from your competitors This article will go further into these benefits...
DMCA: Digital Millennium Copyright Act
The Digital Millennium Copyright Act (DMCA) is a United States copyright law that deals with the protection of copyrighted material online. By creating a DMCA Policy for your website, you can allow users to create or upload their own content while protecting your business from any potential copyright infringements. In this...
How to Comply With CAN-SPAM
The CAN-SPAM Act applies to businesses that send commercial emails and has hefty financial penalties for anyone found in violation of the law. Businesses that send marketing emails need to be aware of the CAN-SPAM Act and take steps to ensure their emails comply with its rules. This article explains what...