Blog: Disclaimer Agreements
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Pay for a Tweet: Is it legal?
Endorsements are another popular way that social media platforms like Twitter can be used. An endorsement is when someone basically gives their approval, support, or recommendation for something. Typically, endorsements are paid for by companies, or some sort of incentive is offered. For example, a clothing company could pay a popular fashion...
Disclaimer for Amazon Associates
If you are a business owner or blogger who is using or planning on using Amazon Associates, you need a disclaimer or a disclosure informing users about your use of Amazon Associates. You likely also need other legal agreements as well. This article will help explain why, as well as provide examples...
8 Ways You Can Disclose Endorsements
Earlier this year, the Federal Trade Commission (FTC) updated some of its recommendations set forth in its "Guides Concerning the Use of Endorsements and Testimonials" guide. This was the first update to the Guide since 2009, and many modern additions that focus on appropriate methods of disclosures for endorsements and compensation...
When in doubt, disclose it in your agreement
While an activity or action may not be illegal on its own when it comes to your website or mobile app, sometimes not disclosing that activity or action to your users can make the Federal Trade Commission ("FTC") step in. Consider the case of AmeriFreight. The FTC found that AmeriFreight, a company...