Blog: Consent

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Best Consent Management Platforms

Choosing the right Consent Management Platform (CMP) will ensure you stay compliant with privacy laws while offering an excellent user experience. This article will take a look at some of the best consent management platforms offered today, with information about pricing, pros and cons of each platform. What is a Consent...

Do Essential Cookies Require Cookie Consent and Cookie Notice?

Any businesses that use essential cookies on their websites should understand what a Cookie Notice is and when cookie consent is required. While essential cookies do not require cookie consent, there are a number of reasons why you should still have a cookie consent mechanism on your website. This article explains...

Consent for Google Ads Personalization

Any business that uses Google Ads to create personalized advertisements directed at individuals who live in the European Economic Area (EEA), Switzerland and/or the United Kingdom (UK) needs to be aware of Google's new consent requirements for ad personalization. This article explains why consent is necessary for Google Ads personalization, the...

Cookie Text Explained

With so much attention on cookie consent for legal compliance, it's easy to overlook the wording on your cookie banner (i.e., the cookie text). Yet, it matters more than you may realize. Having well-written cookie text not only supports compliance with privacy laws but tells visitors you have nothing to hide,...

Opt-Out Rights Under Privacy Laws

Under modern privacy laws, consumers have the right to opt out of certain activities involving the collection, use, and disclosure of their personal information. In other words, consumers can simply say "no" to most data processing activities, from marketing emails to website cookies to the sale of data. And businesses must...

Czech Republic and the GDPR

On January 1, 2022, the Czech Republic aligned its cookie consent practices with the General Data Protection Regulation (GDPR) and the EU Cookies Directive by amending its Electronic Communications Act (ECA). This development effectively changed the status quo for cookie processing in the Czech Republic. More specifically, it prompted a shift...